How to choose the best coffee beans

Origin – the DNA of flavour

The flavour of your coffee is strongly influenced by the region in which it is grown. Climate, soil conditions, and harvesting methods give each bean a unique profile. Whether Arabica or Robusta, whether a blend from Latin America, Africa, or Asia — every origin has its own world of flavour. Blends often contain beans from multiple regions, which can help improve consistency.

Roast level – from fresh and fruity to strong and full‑bodied

Lightly roasted

Fruity and fresh notes, higher acidity, often more caffeine.

Medium roast

A nice balance between sweet, sour, and bitter.

Dark roasted

Strong, full‑bodied, less acidic, often with a slight bitterness and oily beans.

Value for money – quality doesn’t have to be expensive

A pricey bean isn’t automatically better. Start with affordable varieties, find out what you enjoy, and then switch to a more expensive selection if you can taste and appreciate the difference.

Brewing method – match the bean to your preparation style

Filter coffee

A light or medium roast provides more aroma and nuance.

Espresso

Medium to dark roast for a full-bodied flavor.

Automatic

Blends are often well‑suited for achieving a consistent flavour.

Freshness – for maximum aroma

Coffee tastes best within two weeks after roasting. Choose beans with a clearly stated roast date and store them in an airtight container in a cool, dark place.

Packaging – preserving flavour

Use beans in an airtight bag with a one‑way valve. This allows the carbon dioxide to escape from the beans while preventing oxygen from entering — keeping the flavour fresh for longer.

Discover our coffee beans

Coffee types

Everyone love their coffee – it’s not just about the caffeine hit, it’s about the experience. Learn about all the different coffee types, coffee origins and how to make your perfect cup of coffee.

The best coffee machine for your company

Chatting about the weekend by the coffee machine while enjoying a good cappuccino. A coffee round for the entire department after lunch. Or a cup of coffee for your guests to make them feel welcome. Coffee at work brings people together. And the coffee you serve says a lot about the type of company you are.Looking for the best coffee machine for the workplace? With these six helpful tips, you’ll find the machine that suits you best.

Coffee drinks explained: Must haves on your coffee menu

Consumers are being more adventurous when it comes to trying new drinks, nearly half of consumers* are likely to try a new beverage when they visit a coffee shop! It’s more important than ever to have a wide choice of coffee drinks available to your customers, alongside the nations favourites here’s some more must haves for your menu!

How to choose the best coffee beans?